Neither command is ChatGPT-exclusive, and the specific menu varies tool to tool.
Austin Marchese, an AI strategist who coaches executives and helps businesses scale with AI, shares a system for using AI to elevate quality rather than just speed.
How to Build Your Own Internal Focus Group Discover the system that major brands have used for decades, now available to anyone with an AI tool.
The Iterative Cycle That Makes It All Work Your AI system won't be perfect on day one, and that's the point.
Watch on YouTubeListen on Apple Podcasts | Spotify | Amazon MusicRead the show notes on Social Media ExaminerStill Buried in AI Busywork?
Friday is almost here! Before you unplug, here's one last round of insights and updates. Whether you read them now or save them for later, you won't want to miss these. In today's edition: The one character you should always type in a New AI Tool
How to use AI to improve the quality of everything you create
🗞️ Industry news from Gemini, OpenAI, and more
The One Keystroke Trick Hiding in Every AI Tool You Use Here's a habit worth carrying into any new AI tool you try: before you do anything else, test what happens when you type an @ symbol or a / (slash) in the prompt box. Most tools tuck a whole menu of features behind one of these two characters, and there's rarely a pop-up telling you they exist. In ChatGPT, typing @ opens a menu where you can attach files, trigger a web search, pull up Deep Research, or call in a connected plugin or skill. Typing / instead opens something closer to quick settings: you can branch your current chat into a new one, switch models mid-conversation, add the chat to a project, or jump straight to personalization. Neither command is ChatGPT-exclusive, and the specific menu varies tool to tool. Claude, Gemini, and most modern AI assistants have their own version of this shortcut system, and it's usually one of the fastest ways to discover a feature you didn't know existed. Next time you're in a new tool, or one you use daily, try typing @ or / before assuming you've seen everything it can do. You might find a feature that's been there the whole time. Want to see what else ChatGPT can do that most people never discover? We covered a lot more like this in this week's session replay: Rediscover the Full Potential of ChatGPT — available instantly when you join the AI Business Society .
Where Do You Stand With AI? Some marketers are still just prompting. Others are building entire workflows that run without them. Where do you fall? This free quiz places you on a five-level scale and shows you what separates your level from the next one up. You'll get a personalized results page, a custom AI prompt matched to your stage, and a clear picture of the move that will close the gap fastest. Knowing where you stand is the first move. Find my AI level — free .
How to Use AI to Dramatically Improve Your Quality As AI-generated content floods every platform and inbox, the cost to produce “good enough” work is approaching zero. That means average output no longer stands out. Austin Marchese, an AI strategist who coaches executives and helps businesses scale with AI, shares a system for using AI to elevate quality rather than just speed. Why Doing More With AI Could Actually Hurt You Find out why the rush to produce more content, more reports, and more output with AI is creating what Austin calls “intellectual obesity,” and how the real competitive advantage lies in a completely different direction. The AI Clone That Replaces Your Feedback Loop Learn how to build an AI version of your boss, your customer, or your ideal audience member so you can get instant, targeted feedback on anything you create before it ever reaches the real person. How to Build Your Own Internal Focus Group Discover the system that major brands have used for decades, now available to anyone with an AI tool. Find out how to assemble a virtual panel of reviewers who pressure-test your work from multiple perspectives. The Iterative Cycle That Makes It All Work Your AI system won't be perfect on day one, and that's the point. Learn the feedback process that sharpens your setup over time until the AI's responses mirror reality. Want to Learn More? Watch on YouTube
Listen on Apple Podcasts | Spotify | Amazon Music
Read the show notes on Social Media Examiner
Still Buried in AI Busywork? Most marketers are using AI to get tasks done faster. The ones pulling ahead are building systems that support their work — freeing them up to focus on the thinking, strategy, and decisions only they can make. The AI Business Society gives you the training and community to get there — one practical win at a time. Show me what's inside .
