Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land .
You can follow Barry on Twitter at @rustybrick or on LinkedIn and read his full bio over hereMany of you may have woken up this morning to emails from Google Search Console notifying you of a new owner on your Search Console accounts.
Here is what the email looks like, the subject line says "new owner..."I saw a number of posts around these notifications across Google Webmaster Help Forums, Reddit and on X.
Woke up this morning to 2 dozen (plus) Google Search Console notifications for 'new owners'- every last one of the notices was wrong.
@rustybrickI woke up to New owner emails from GSC, but they are older owners.
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land . He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on Twitter at @rustybrick or on LinkedIn and read his full bio over here
Many of you may have woken up this morning to emails from Google Search Console notifying you of a new owner on your Search Console accounts. I received a couple, as did many of you. I was a bit alarmed when I saw it but the notifications were about someone who already had access, which I found weird but relieving.
Here is what the email looks like, the subject line says "new owner..."
I saw a number of posts around these notifications across Google Webmaster Help Forums, Reddit and on X.
Here are some of those complaints:
We manage a Search Console property and have received several "new owner added" notification emails recently, naming users who were actually added as owners a long time ago (some as far back as 2021/2025).
I am getting an email regarding a new owner on a certain page of a website and another website that I owned that runs on WordPress today .
Woke up this morning to 2 dozen (plus) Google Search Console notifications for 'new owners'- every last one of the notices was wrong. All of the users were existing users and owners on the accounts in question.
@rustybrick
I woke up to New owner emails from GSC, but they are older owners.
Seems others are having the same issuehttps://t.co/74qmy6T5E5 — Max Peters (@maxjpeters) August 24, 2026
I keep getting GSC notifications that just aren't true.
Either this is a fantastic phishing campaign, or Goog is smoking crack again. pic.twitter.com/nRO3ft5dJS — Chris Riley (@LCSlates) August 24, 2026
Again, it seems like these folks already have access but I am not sure why these emails are going out now. It must be some sort of bug...
Forum discussion at Google Webmaster Help Forums, Reddit and on X.
Update: Google confirmed it was a bug, so no need to panic.
