Google Fitbit Air India Launch Imminent As It Appears on BIS

Google Fitbit Air India launch seems to be nearing as the wearable fitness Band has made an appearance on the Bureau of Indian Standards (BIS). The BIS listing indicates that Google may be planning to debut the device in India after its US launch back in May.

A new Google product has been listed on the BIS database bearing model number GW968. This model number belongs to the Fitbit Air according to a Google support page. While Google hasn’t officially announced any plans to launch the Fitbit Air in India, the BIS listing suggests we may be in for an announcement soon.

Fitbit Air: US Pricing, Features

Fitbit Air is compatible with Android and iOS and available starting at $99.99 (approx Rs 9,300). It includes a three-month trial of Google Health Premium, giving you full access to Google Health Coach right out of the box. The Google Fitbit Air Special Edition is available for $129.99 (approx Rs 12,283). Accessory bands start at $34.99 (approx Rs 3,300).

The Indian pricing for the fitness tracker could be well over Rs 10,000 but this is a speculative figure. We’ll have to wait for an announcement from Google for the official figures.

Google says that the Fitbit Air is its “smallest tracker yet.” It is described as a proactive wellness partner that uses high-fidelity sensor technology in a “tiny, discreet pebble” that enables advanced health and fitness tracking like 24/7 heart rate, heart rhythm monitoring with Afib alerts, SpO2, resting heart rate, heart rate variability, sleep stages and duration, and more.

It sits silently on your wrist with a screenless design. Google says the Fitbit Air can last up to a week on a single charge. It further claims that Fast charging gives you a full day of power in just five minutes.

“The low, lightweight profile is so comfortable, you’ll forget it’s there. With comfort at the core, you’ll never miss out on the benefits of sleep tracking that are central to getting the most holistic view of your health. You can even swap between your Pixel Watch during the day for Fitbit Air for sleep without missing a beat.”

It syncs with the new Google Health app, so you can check deeper insights for your health metrics via the App on your phone. You can start a workout from the app, follow along with a coach-recommended guided workout, or simply get going, and Fitbit Air will detect and track common activities automatically, sending you a recap of your workout.

Google notes how the band will learn your routines, so automatic detection gets better over time and is personalized to you. You can also log your workouts manually anytime, or with the Google Health Coach you can even snap a photo of your cardio equipment, or the circuit training routine on the whiteboard at the gym.

The company is offering three band styles you can swap for your Fitbit Air. The standard in-box Performance Loop Band is made using recycled materials and features a breathable, micro-adjustable design for a more flexible fit. It will be available in several colour options.

For fitness-focused users, Fitbit is also offering the Active Band, which uses sweatproof and Water-resistant silicone material designed for workouts and outdoor use. The band features a ribbed texture and comes in brighter colour finishes for a sportier look.

Meanwhile, the Elevated Modern Band is aimed at users looking for a more fashion-oriented design. Google says the band gives the device a more bracelet-like appearance while retaining smartwatch functionality, with classic colour options intended to match different styles.