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Technology / Tue, 26 May 2026 EdTech Innovation Hub

ETIH EdTech News — EdTech Innovation Hub

Adobe says hundreds of millions of Gemini users will be able to describe what they want to create, with Adobe tools across imaging, design, and video used behind the scenes. The supplied material does not include a specific launch date, pricing model, or plan eligibility for the Gemini connector. From prompt to creative assetThe connector is built on Adobe’s creative agent, the same agentic technology used in Firefly AI Assistant. Forest Key writes: "Our vision has always been that Adobe's pro-grade creative tools should be available wherever creative work happens, not just inside our own apps." Adobe pushes deeper into AI assistant workflowsThe Gemini connector gives Adobe a larger consumer and professional surface for its creative AI tools, while keeping Creative Cloud apps in the production chain.

Adobe is preparing to put its creative tools inside Google Gemini, giving users a way to create images, designs, social assets, and video variations from a chat prompt rather than starting inside Photoshop, Illustrator, Premiere, or Express.

The Adobe for creativity connector is due to arrive in Gemini in the coming weeks, following Adobe’s earlier connector for Claude and the launch of Firefly AI Assistant in Adobe Firefly.

Announced at Google I/O and detailed by Forest Key, Vice President, Agentic AI for Creativity & Productivity Business at Adobe, on May 19, 2026, the move gives Adobe another route into the daily workflow of people using AI assistants to plan campaigns, create content, and test ideas before moving into full production.

Adobe says hundreds of millions of Gemini users will be able to describe what they want to create, with Adobe tools across imaging, design, and video used behind the scenes.

The supplied material does not include a specific launch date, pricing model, or plan eligibility for the Gemini connector.

From prompt to creative asset

The connector is built on Adobe’s creative agent, the same agentic technology used in Firefly AI Assistant.

Rather than asking users to choose a tool first, Adobe’s approach starts with the intended outcome. A user might describe a campaign idea in Gemini, then ask for product mockups, social media versions, resized formats, or video variations.

Adobe says the creative agent decides which tools to use and in what order, while checking in with the user before moving forward. That approval step is important. The pitch is not full automation, but a faster route through the repetitive parts of creative production.

The workflow can also move across Adobe products. Users will be able to start in Gemini, continue in Firefly Boards, and then take projects into Creative Cloud apps including Photoshop, Illustrator, Premiere, and Express.

Forest Key writes: "Our vision has always been that Adobe's pro-grade creative tools should be available wherever creative work happens, not just inside our own apps."

Claude gave Adobe its first chat-based test

Gemini is not Adobe’s first move into an external AI assistant.

The Adobe for creativity connector is already available in Claude, where Adobe says users can access more than 50 pro-grade tools from inside the chat experience. Firefly AI Assistant remains the main home for Adobe’s creative agent, with more than 60 tools from across Creative Cloud apps, workflow visibility, and access to multi-model generation.

Adobe gives two early user examples. One photographer used Firefly AI Assistant to rework simple portraits into a more cinematic image, with the assistant moving through Adobe tools step by step and asking for approval before continuing.

The photographer says: "I don't jump between apps. I don't make unnecessary steps. The control stays mine, but the process is much faster and cleaner."

A social media creator used the Adobe for creativity connector in Claude to turn one photo into formats for Instagram, YouTube, and X, then adjust the color inside the same workflow.

The creator says: "The whole job happened in one window. That changes how I plan my day."

Adobe pushes deeper into AI assistant workflows

The Gemini connector gives Adobe a larger consumer and professional surface for its creative AI tools, while keeping Creative Cloud apps in the production chain.

For education teams, marketing departments, creators, and small businesses, the practical shift is where the first version of an asset gets made. Instead of moving from a written brief into a separate design tool, users will be able to start the process inside Gemini and continue in Adobe’s own products when more detailed editing is needed.

Adobe has not said exactly when the Gemini connector will launch beyond “the coming weeks.” Until then, users can access Firefly AI Assistant in Adobe Firefly and the Adobe for creativity connector in Claude.

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